Conversations not presentations - mastering sales, with Blair Enns

Podcast
Written By Jenny Plant

 Welcome to episode 139. My guest is Blair Enns - a globally recognised author, speaker and the founder of Win Without Pitching, a sales training company that has transformed how creative professionals position and sell their expertise. Blair is the author of three books;

  • The Win Without Pitching Manifesto, a rallying cry for creative agencies to stop giving away their thinking for free.

  • Pricing Creativity, a guide to pricing your work based on value, not hours.

  • And now, his latest book - The Four Conversations a model for selling expertise

If you’ve ever felt stuck in the sales process, unsure how to talk about money, or like you’re chasing clients instead of leading them - this episode is for you.

You can connect with Blair Enns here:

LinkedIn: https://www.linkedin.com/in/blairenns/

Website: http://www.winwithoutpitching.com/

Books: https://www.amazon.co.uk/Books-Blair-Enns/s?rh=n%3A266239%2Cp_27%3ABlair%2BEnns

Jenny Plant

This article was written by Jenny Plant is the founder of Account Management Skills and a straight-talking coach for agency account managers, focused on practical tools to help you retain client relationships and grow your accounts.

Jenny is also a podcast host, speaker, trainer and workshop facilitator.

https://accountmanagementskills.com/
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