How to be a leader people want to follow, with Traci Schubert Barrett

Welcome to episode 128. This conversation is going to be particularly interesting for you if you’re keen to develop your leadership skills.
It’s for you if you’re currently in charge of the agency and leading the whole team OR you’re leading an AM team within the agency - and you want to go from being a ‘good’ leader to being a ‘great’ leader.
Founder of Navigate The Journey and author of ‘What If There’s More?: Finding Significance Beyond Success’, Traci Schubert Barrett shares actionable tips and advice on how to lead with purpose, navigate the complexities of scaling an agency, and foster authentic connections both with your team and your clients.
Whether you’re an agency owner grappling with leadership challenges or an account manager aspiring to step into a leadership role, this chat is packed with wisdom and practical takeaways to help you grow.
You can connect with and find out more about Traci Schubert Barrett here:
If you’d like to stay updated with more tips and resources to enhance your account management skills, be sure to sign up for our weekly newsletter here.You'll receive updates about new podcast episodes, expert guest announcements, and information about training courses designed for creative agency account managers at all levels. Don’t forget to subscribe to the podcast, leave us a review, and share this episode with a colleague who could benefit from these insights.
Jenny Plant

This article was written by Jenny Plant is the founder of Account Management Skills and a straight-talking coach for agency account managers, focused on practical tools to help you retain client relationships and grow your accounts.

Jenny is also a podcast host, speaker, trainer and workshop facilitator.

https://accountmanagementskills.com/
Previous
Previous

Mastering client-centric account growth in 2025, with Jenny Plant

Next
Next

Top 10 tips & insights from the podcast in 2024, with Jenny Plant