Blog
Practical, straight-talking advice for agency account managers who want to retain client relationships and grow accounts.
Expect clear frameworks, real examples and simple tools you can put to work immediately - from running tighter client meetings and QBRs, to spotting growth opportunities and handling tricky conversations.
How to avoid stress and burnout in an agency environment, with Louisa Pau
Louisa Pau has a powerful message for you if you are working in an agency. She successfully built and sold her healthcare communications agency Woolley Pau in 2012 but her health suffered as a result and she ended up hospitalised.
Secrets of highly effective agency leaders with Spencer Gallagher
In this episode I'm delighted to have as my guest Spencer Gallagher who took time out of working on the second edition of his best selling book, Agencynomics, which he co-wrote with his partner Peter Hoole, to share his thoughts on agency leadership and client management.
The fundamentals of successful client management
Today's episode is with the founders of Relationship Audits and Management, Carey Evans and Simon Rhind-Tutt. They are invited in by creative agency leaders and client services directors to assess the strength of their client relationships and provide recommendations and guidance for how to retain and grow the accounts.
How to be more productive, with Jenny Plant
Do you often feel overwhelmed by how much you have to do? This is a short quick fire episode where I answer a question I hear most frequently from creative agency account managers.
How to have a successful career in agency account management, with Phil Lancaster
Phil Lancaster has worked his entire career in agency account management. He's worked for some of the most successful agency holding companies such as The Lowe Group and WPP where he lead global account management teams and held the role of Global Business Director for brands such as Jaguar Land Rover, Reckitt Benckiser, Bayer and Bank of America.
Why you need a relationship with Marketing Procurement, with Tina Fegent
In my second episode I'm delighted to be chatting to Tina Fegent. Tina is a Marketing Procurement Consultant with 28 years experience.
What clients want from their agencies, with Kate Whittaker
In my first episode I’m delighted to be chatting to Kate Whittaker, Head of Corporate Communications at DUAL International.As a marketing client, Kate Whittaker has 30 years experience managing agency relationships so is very well placed to give her perspective on what agency account managers could be doing to win their clients over.