Agency mergers and acquisitions, with Mark Sainthill
Welcome to Episode 80. My guest is Mark Sainthill, an agency M&A expert.
If you're an agency owner, you're thinking about selling either now or at some point in the future, Mark talked about the main things you need to consider if you want to sell and why market conditions and timing are really key.
He also talked about what's most attractive to a potential buyer, and the actual process of selling.
We discussed the future, and why agencies need to keep evolving their services to keep ahead of changing data protection rules, and helping clients explore different advertising channels.
If you want to know what your agency could be worth, or if now could be a good time to sell, contact Mark on LinkedIn or perhaps get in touch with one of the team at Cactus.
