Account management tips from a global ad agency Account Director, with Faizan Ali

Podcast
Written By Jenny Plant

Welcome to Episode 58. This episode is for you if you're wondering how an Account Director in an international network agency operates, and how they lead a team. Faizan Ali is an account director at VMLY&R, and he shares with me:

  • what makes a successful agency account manager

  • what each level of account management should do (account exec, account manager and account director)

  • typical challenges you encounter in the role and some tips for how to overcome them

  • why he likes to share tips about account management on LinkedIn

  • and his advice for anyone wanting to progress in an agency account management role.

This is jam-packed full of tips, so I really hope you enjoy it.

Resource links:

  • VMLY&R - the agency where Faizan Ali is Account Director: vmlyr.com

  • Agencynomics by Spencer Gallagher and Peter Hoole - how the business of an agency actually works: agencynomics.com

  • The Art of Client Service by Robert Solomon - a deep look at the nuances of the account management role: robertsolomon.com

  • Zoe Scaman, Bodacious - brand strategist and one to follow for marketing evolution, web3, fandoms and the future of brands: bodacious.studio

  • Simon Sinek - referenced for his quote on consistency: simonsinek.com

Jenny Plant

This article was written by Jenny Plant is the founder of Account Management Skills and a straight-talking coach for agency account managers, focused on practical tools to help you retain client relationships and grow your accounts.

Jenny is also a podcast host, speaker, trainer and workshop facilitator.

https://accountmanagementskills.com/
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