Blog
Practical, straight-talking advice for agency account managers who want to retain client relationships and grow accounts.
Expect clear frameworks, real examples and simple tools you can put to work immediately - from running tighter client meetings and QBRs, to spotting growth opportunities and handling tricky conversations.
Why you need a relationship with Marketing Procurement, with Tina Fegent
In my second episode I'm delighted to be chatting to Tina Fegent. Tina is a Marketing Procurement Consultant with 28 years experience.
What clients want from their agencies, with Kate Whittaker
In my first episode I’m delighted to be chatting to Kate Whittaker, Head of Corporate Communications at DUAL International.As a marketing client, Kate Whittaker has 30 years experience managing agency relationships so is very well placed to give her perspective on what agency account managers could be doing to win their clients over.
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How To Conduct The Perfect Meeting For Account Managers
How many times have you sat in a meeting and thought 'why am I here?'
