Blog
Practical, straight-talking advice for agency account managers who want to retain client relationships and grow accounts.
Expect clear frameworks, real examples and simple tools you can put to work immediately - from running tighter client meetings and QBRs, to spotting growth opportunities and handling tricky conversations.
How to lead a client services team in an award winning digital marketing agency, with Beth Sharma
Welcome to Episode 75 with my guest Beth Sharma, Client Services Director at Hallam.
How to raise your account management game (part one), with Jenny Plant
Welcome to Episode 74. This episode is for you if you're in more of a senior account management role position in an agency, and you're looking to step up, to raise your game.
Leading the client service team with radical candour, with Vicky Janaway
Welcome to Episode 72. This chat is packed full of tips for how to be successful in the agency account management role as you transition through the levels, to become a Client Services team leader.
Four account growth considerations for agencies, with Jenny Plant
Welcome to Episode 68, a solo episode in which I talk about four key considerations you can make within your creative agency, as an account manager, to boost your account growth.
Five red flag moments for agency account managers, with Jenny Plant
I believe there are a few 'red flag moments' that every agency account manager needs to be aware of, and look out for. These are, essentially, points in the relationship where your client relationship is at risk, and the account is at risk.
How to navigate people and culture issues for agency leaders, with Sarah Brewster
This episode is about people and culture in a creative agency. It's particularly relevant if you're an independent agency owner because my expert guest, Sarah Brewster, Managing Director of Fresh Seed talks to me about why attracting and retaining staff is the biggest challenge in the industry at the moment.
Account management tips from a global ad agency Account Director, with Faizan Ali
Welcome to Episode 58. This episode is for you if you're wondering how an Account Director in an international network agency operates, and how they lead a team.Faizan Ali is an account director at VMLY&R.